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Starbucks and Amazon Go let you skip the long lines

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Courtesy of Starbucks

A while back, Amazon introduced a store concept that literally lets you go out without queuing. It is a very literal meaning of the phrase “catch and go”. And now, Starbucks has partnered with the tech giant to bring its own version of the cashless store to New York City.

The Starbucks Pickup with Amazon Go store, located at 59th between Park and Lexington Avenues, opened on November 18 and offers the coffee chain’s full menu, including freshly made salads, sandwiches, baked goods and snacks, from the range of lattes, mokas and other coffee drinks.

“The new Starbucks Pickup with Amazon Go is designed to provide our customers with an experience that offers convenience and effortless connection,” said Katie Young, senior vice president of global growth and development at Starbucks, Katie Young. “Our goal with this new store concept is to give our customers the flexibility to choose the experience that is right for them throughout their day, whether it’s using the Starbucks and Amazon apps to purchase food and drink on the go, or decide to stay in the lounge for the traditional third place experience Starbucks is known for. “

Courtesy of Starbucks
Courtesy of Starbucks

So how exactly does Amazon GO’s Just Walk Out technology work? If you haven’t already placed your order and paid directly through the app, you will enter the Amazon Go Marketplace using the “Store Code” in the Amazon Shopping app, Amazon One, or a credit card. Anything you remove from the shelf will automatically be added to your virtual shopping cart. Once you exit the market, your purchase will be verified and a receipt will be sent to you within a few hours.

“Amazon Go and Starbucks share a common vision to deliver innovative, customer-centric in-store experiences,” Amazon vice president of physical retail and technology Dilip Kumar added in the post. “Customers have enjoyed the effortless shopping experience made possible by our Just Walk Out technology on Amazon Go where they can just walk in, grab something delicious to eat or drink, and just walk away and get on with their day without having to. to queue to pay We are excited to now share the Amazon Go Just Walk Out Shopping experience and assortment of freshly prepared food and drink items with even more customers at this Starbucks collection point in New York City, and we look forward to hearing how customers love this. “

Starbucks will open two additional Amazon Go pickup stores in 2022, including one in the New York Times Building on 40th Street and 8th Avenue.

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Megan Schaltegger is a writer for Thrillist.



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